China Mobile's mobile phone users grow slowly, but strive for high profit 5g package users

China Mobile announced 5 Data for the month , The data shows that the overall mobile phone users have increased slightly , and 5G The number of package users has soared 2000 ten thousand , This may be because it is no longer willing to compete for low-end users with low profits , It tends to attract existing mobile phone users to switch to high prices 5G package , Make a good profit .

China Mobile announced 5 Data for the month , Net increase of mobile users 20.2 ten thousand , Compared with 4 Net loss for the month 24 ten thousand , There is no doubt that it has been greatly improved , But with the 3 Monthly net increase 588 There is no doubt that ten thousand is too much worse . Although China Mobile did not compete for new users , But yes. 5G Package users attach great importance to ,5 In the 5G Package user growth 1809 ten thousand , Than 4 Monthly net increase 1036 Million yuan increased by nearly 80% .

China Mobile attaches great importance to 5G Development of package users , lie in 5G Package users can bring more profits , The data it released earlier showed that 5G user A R P U exceed 80 element , Than 2G/4G user A R P U Gao Liucheng ,5G The growth of package users has also reversed the previous A R P U All the way down and improve the performance .

2021 The annual results showed that the revenue increased 10.4%, The growth rate reached a new high in recent ten years , Net profit also changed the previous downward trend and increased 7.7%.2021 Through development 5G user , Not only did China Mobile achieve performance growth , China Unicom and Chinatelecom also achieved growth , It can be said that everyone is happy .

However, operators are developing on a large scale 5G Package users , Their 5G Network construction has failed to keep up , At present, China has built 5G The total number of base stations is about 160 Ten thousand seats , Each sheet 5G The Internet only has 80 Ten thousand seats 5G The base station , Far from being able to 4G More than 400 Ten thousand seats 4G Base station comparison , Poor signal leads consumers to buy 5G But I don't want to use the set meal 5G The Internet ,5G Internet users account for 5G About half of the package users , It is embarrassing for operators .

The investment plans announced by the three major operators show that they all plan to gradually reduce in the future 5G Network investment , It shows that although they strongly urge mobile phone users to switch 5G package , But they are not willing to continue to invest heavily in construction 5G The Internet , The result is that 5G The cost is too high .

5G The cost of electricity is reflected in the super high investment amount and the super high electricity cost , People in the industry point out that 3 individual 5G The base station is connected to 1 individual 4G The coverage of the base station is quite , and 5G The equipment is too high , The operators are overwhelmed ;5G The electricity cost of the base station is 4G Three times ,2020 China Mobile 60 Ten thousand seats 5G The base station , Only 4G A quarter of the base station , But the cost of electricity is 2019 In, it increased by 50% , That means that 5G The electricity charge generated by the base station is equivalent to 4G Half of the base station , The high cost of electricity has caused the three major operators to shut down during idle hours 5G The Internet .

5G Poor network coverage , Many users are reluctant to use 5G, In addition to the above 5G Network users only have 5G More than half of the package users ,5G The number of Internet users is more than that of the Chinese market 5G There are fewer mobile phones 1 Billions more , The reason is that too many users have bought 5G mobile phone 、 opened 5G The package is closed 5G function .

But mobile phone users are reluctant to use 5G、 Operators are reluctant to build well covered 5G The network does not prevent operators from making money by using this gimmick , The current three major operators 5G The package is very expensive , On the bright side 5G The package price generally exceeds 100 yuan , Just fool the user to use 5G Set meals can make more money , So operators are actively persuading users to switch 5G package , As for whether the user actually uses 5G The Internet doesn't care .

5G What it looks like today , It seems that equipment manufacturers and operators have been confused ,5G Cannot find just needed app ,5G The high cost of is difficult to digest , Perhaps China's Radio and television construction 700MHz 5G It can alleviate this dilemma to some extent , rely on 700MHz Strong coverage , The industry anticipates the 48 Ten thousand seats 700MHz 5G The base station can perfectly cover the whole country , The network coverage effect will exceed 4G, This may make consumers feel 5G Advanced technology ？