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Mengyou Technology: tiktok current limiting? Teach you to create popular copywriting + popular background music selection

2022-06-24 17:27:00 Grapefruit edge voyages grapefruit

TikTok Operating dry goods : Popular copywriting + Top background music choices !

Previously, I told you how to find popular short video materials and how to avoid duplication checking in-depth editing skills , Next, let me talk about the creation of popular copywriting and the choice of popular background music !

After all, a popular short video was born , It is based on the comprehensive effect of multiple links . We have done every link well , Then the probability that this short video will become popular will be greatly improved .

One 、 Popular copywriting

1.1 Ask more questions

Use rhetorical questions and questions , Attract comments from netizens . For example, pet number , Copywriting can be matched : Which one do you like best ?(which one do you like?)、 Am I particularly cute ?(Am I super cute?)、 Would you like to make friends with me ?(Would you like to make friends with me?) etc. .

These rhetorical questions and questions are easy to attract netizens to watch and interact .

1.2 Use more numbers

Open this short video , At a glance, it seems that there are not only a large number of pets , The title contains numbers “They get so excited!!! 5 weeks old now!”, This 5 It is also very eye-catching .

We are all sensitive to numbers , So we can use more numbers to attract everyone's attention !

1.3 Tell more stories

The simple description is just plain speaking , There is not much to see ! If you add a little story or plot description , The copywriting is more vivid and attractive !

For example, the rhetorical question I mentioned earlier : Would you like to make friends with me ?(Would you like to make friends with me?), Add the following sentence :Although I have a disability!

All of a sudden, he grasped the empathy of netizens , Comment and praise one after another ! This short video has more than 10000 likes , The broadcast volume is conservatively estimated at about 100000 .

Two 、 The display position of the popular copy

2.1 stickers

In the sticker area (Stickers), Stickers with various patterns and logos , You can also add emoticons , The interesting thing is Voting function , Such as “Could u be friend with me?”, Questions and answers can be set by yourself .

This is also a way to increase interaction ;

in addition , We can also set up stickers in short videos , For example, the following short video , How do you feel after reading it ?

Did you unwittingly follow the instructions of the sticker to watch this video , Even click on the home page , Some praise and comments ?

2.2 describe

When uploading and publishing short videos , stay “Describe your video” Description in , Can be long or short , There are not too many requirements ! The important thing is to add a topic or @ Good friends .

Take pets as an example , We can add... According to the content of the short video pet、funny、cute Topics such as !

What's interesting is that , I found that many short videos will be added fyp、foryou Topics such as , The playback volume is pretty good .

Of course , We can also find hot topics on the discovery page , This is also helpful to improve the amount of reading .

2.3 Comment area

In the comment area, you can also type the description , You can have the same content , You can also increase the detail of the description , In order to attract netizens' comments and interactions .

Let's watch this short video , It says in its description “Can I have it?”, The copywriting in the comment area is the same , The following has attracted netizens' attention “ finger heart ”.

3、 ... and 、 Top background music choices

The choice of background music , The quickest way is to disassemble your peers , For example, we all make pet numbers , Let's watch more short videos about pets ! Sometimes we think good background music , It may look different to foreigners , Our main users are foreigners , Then we have to follow their preferences .

Background music can be cheerful , It can also be sad , Match according to the video content and copywriting description .

Want to highlight sadness , Like this “Oh you still here” Short video , We can match it with sadness , And the background music of the baby crying “original sound-catisall”, All of a sudden, it aroused everyone's sympathy .

So to conclude , The users of short videos are all people , People have seven passions and six desires ! The creation of popular copywriting , The core is emotional resonance !

At ordinary times, we can refer to accounts that have done well in the same field , Study how they create copywriting , How to score , Let's draw inferences from one instance .

We should avoid going straight to the point , Ask more questions , More interaction , Tell more stories , Through engaging copywriting , Then match it with the appropriate background music , Give the short video a new theme , A popular short video came out !

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