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Understanding the source of innovation II
2022-06-28 04:56:00 【Keyboard man - cartridge case】
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Last class , Talked about some scenarios and motivations of innovation . Environmental protection 、 The way of scarce resources has changed 、 Improving acquisition performance can bring new technological innovation 、 Mode innovation .
Musk's rocket recovery technology , This type of innovation change is a business pattern .
Long term business , Follow the times 、 Follow the crowd 、 The gap between the rich and the poor has evolved , Find the key point to solve conflicts , Provide quality service .
The market is not made up of people with the same needs , Instead, we need to meet the different needs of different people , This is a huge driver of innovation . This section of the road is a huge driver .
customized : Distributed customization -- Service standardization ; Similarity customization -- Product modularity , It can be customized in different styles , Multiple configurations are supported for producers , But the labor cost is reduced ; Make custom -- Different manufacturing processes , Customization at different levels, etc ; Design customization -- Participate in the design process , To meet the user-defined requirements .
Thought trap : Customization is the activity remedy when the function is not satisfied .
A spontaneous innovation by users , The other is innovation that is close to customer needs . such as : Low cost , Products that match the scenario , Integrate into the needs of the corresponding market , And provide products that efficiently serve the specific scenarios .
Medical innovation is the easiest and most difficult , There are too many contradictions in today's medical treatment , Region and the rich and the poor 、 Concept and culture 、 Thinking and belief 、 Different races and habits . There is a tenet of medicine : Heal the wounded and rescue the dying . There are many innovative ways to make healthcare different , Such as getting to the hospital quickly 、 No hospital concept, etc , To solve the problem of group aggregation benefit has always been a problem faced by today's society , And solve the problem of social consistency , The choice of strike is the same , So the risk of failure , The difficult may be several times harder in the later stage .
pioneering , The goal is to meet the new contradictory needs , It is also a great power source for innovation .
Innovation needs story , Recently, I have been paying attention to BYD , Get random names for survival . And from the inside
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