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In the era of industrial Internet, there is no real center

2022-06-22 02:18:00 Internet Chronicle

   Return to base , Back to industry , It is becoming the consensus of more and more players . Whether from the top-level business model , Or from the underlying infrastructure , We can all feel this very clearly . When online and offline integration accelerates , When the information docking channels are diversified , The center in the traditional sense will no longer be necessary . And this , This is what the industrial Internet should look like .
   What is industrial Internet ? The author thinks , The so-called industrial Internet , It is a process of deep integration of industry and Internet . After such a process , The traditional Internet platform and center will no longer exist , Instead, it will be a brand-new industry integrating industrial characteristics and Internet characteristics . In such a new industry , The connection between supply and demand will no longer be realized by relying on the platform and center of the Internet era , It depends on products derived from the industry itself 、 Technology and pattern .
   Through this year 618, We can also feel this very clearly . In the past , Each major e-commerce platform focuses on the acquisition and transformation of traffic , so to speak ,618 It is the culmination of traffic acquisition and transformation . Now? , Such a sign is less and less . Players pay more attention to , Through the deep empowerment of upstream industries , Realize new development through deep integration with upstream industries . therefore , We see the era of consumer Internet , Our usual center and platform no longer exist , Instead, one after another has achieved deep integration with the industry , A new type of 「 center 」.
   Just to be clear , Although in the real sense 「 center 」 Began to gradually withdraw from the stage of history , however , We feel their existence all the time . Whether it's industrial 「 infrastructure 」, It is still industrial 「 Inner elements 」, We all feel the existence of these platforms all the time . This actually tells us a truth , namely , In the era of industrial Internet, there is no longer a real center , These centers are just turning the visible into the invisible .
   Industrial Internet Era , There is no Internet in the traditional sense
   Although the concept of industrial Internet has 「 Internet 」 Wording , however , The industrial Internet is not related to the Internet , You could even say , In the era of industrial Internet, there is no Internet in the strict sense . therefore , When we look at the industrial Internet from the Internet like thinking and perspective , In fact, it has already fallen into a dead end . Although the Internet in the traditional sense no longer exists , however , This does not mean that the Internet has long disappeared , But the Internet began to have a new evolution , Begin to appear in a new state .
   In a sense , The Internet has become an incubator , A matrix . It has spawned new technologies , New mode , New types of industries , It provides a new solution for the transformation and transformation of the industry . Through this year 618, We can also feel this very clearly . This year, 618, We see that AI technology 、 The continuous implementation and application of new technologies such as blockchain technology , We see unbounded retail 、 Digital retail 、 The emergence of a series of new models such as instant retailing , however , If these new technologies 、 In depth analysis of the new model , We'll find out , They are more or less connected to the Internet .
   Although the Internet in the traditional sense no longer exists , however , They have already evolved into many new technologies 、 A new model , These new technologies 、 The new model is not only providing new solutions for the Internet , It is also putting the industrial Internet into practice . therefore , In many cases , In the era of industrial Internet , The Internet in the traditional sense will no longer exist , But many new forms evolved , New mode , New business , Start with this , The development of the industry can enter a new stage of development .
   The author thinks , In such a new stage of development , Is the real change in the industry , The era when the industry really began to change . After entering such a stage , The industries we see can be profoundly and thoroughly changed , Our way of life can be profoundly changed . therefore , If we regard the era of consumer Internet as a migration of scenarios , that , In the era of industrial Internet , It will be an era of profound industrial change , In such an era , The demand of people and the supply of industries , To make a complete change .
   Industrial Internet Era , There is no industry in the traditional sense
   According to general understanding , What we see in manufacturing 、 Agriculture 、 Logistics and other industries are visible 、 Touches , All based on people 、 goods 、 Subject matter . simply , Industries in the traditional sense are dominated by entities , Represented by offline . Experienced the transformation of the era of consumer Internet , What we see is that , Players just transfer the consumption habits and behavior of downstream users from offline to online , The industry itself has not changed , It is still physical , It's still traditional .
   When downstream demand changes , And the supply of upstream industries began to disconnect , What we are seeing is the emergence of more and more dilemmas . The top of the platform mode , The flow bonus is no longer , They're telling us , It's just a simple scene migration , Without profound industrial change , Wait until the bonus is released , It will inevitably fall into a dead end of development . We have seen a series of Internet platforms in trouble , We see more and more 「 Internet +」 Players begin to show their true colors , It is the direct embodiment of such a phenomenon .
  「 Internet +」 The pattern goes into a dead end , Tell us , Just migrate traffic and users , Instead of changing the industry itself , The so-called development will not last long , It must be unsustainable . therefore , Industrial Internet Era , The first thing we should do is to transform the industry , Innovative industries , So that the industrial reform can really become the driving force to achieve the balance between supply and demand , Instead of just using the Internet platform for marketing and promotion .
   therefore , The author thinks , In the era of industrial Internet , We will no longer see industries in the traditional sense . First , The internal elements of traditional industries will undergo a profound and thorough change , People in the traditional sense 、 goods 、 Things and other elements will be replaced by new elements . In many cases , The internal elements of industry will change from the entity oriented existence in the traditional era , Change into an existence represented by the combination of virtual reality .
   secondly , The supply mode of traditional industries will undergo a profound and thorough change . We all know , The supply mode of traditional industries is mainly offline , And in the age of the Internet , The supply mode of traditional industries is based on the integration of online and offline industries , Wait until the industrial Internet era , The supply mode of traditional industries is factory direct supply 、 The mode of decentralization represented by direct supply from the source is the main body . simply , Traditional industry players have transformed into new industries in the industrial Internet era , They will no longer need to rely on Internet centers , Instead, it can realize decentralized supply from the industrial end to the consumer end .
   Besides , What we still need to see is , The traditional industrial supply mode is a top-down supply mode from upstream to downstream , Even in the Internet age , Such a mode of supply has not changed . And in the era of industrial Internet , What we will see is a new type of supply model that runs parallel from top to bottom and from bottom to top . Under such a new supply mode , In the classical sense, the Internet - like center is not necessary .
   Again , The production mode of traditional industries will undergo a profound and thorough change . Now? , We have seen the black light factory 、 Workers' factories 、 The emergence of many new factories represented by digital factories . Behind this phenomenon , What is more revealed is that a profound change is taking place in the production mode of traditional industries . Predictably enough , future , The human-oriented production mode will be replaced by intelligent robots 、 The new subject represented by digital people has been replaced , This will bring about a profound and thorough change in the production mode of the industry .

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